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JCOM 2300: PR Research: Key Resources
Sources for getting started on public relations research for a specific company or industry. [JCOM|2300]
"I will be looking for facts. If you have an opinion, back it up with a fact or a source. If you believe something, I want to know why (and what facts/source drove you to this belief?). Every claim needs to be supported or explained – this is the essence of good positioning."
US and international news sources. Newspaper Source provides selected full text for 154 newspapers. This collection offers full text from major US newspapers including: The Christian Science Monitor, The New York Daily News, The Chicago Tribune, The Miami Herald, and The San Jose Mercury News. International coverage includes The News (Mexico), The Hong Kong Standard, and much more. This database is updated daily on EBSCOhost.
Business directory emphasizing small to mid-sized private companies. Includes lists of companies within each industry and state. This collection is not updated - please see Reference USA for up-to-date directory information on small and medium-sized companies.